New Premium Valet Service for 2009/10 Ski Season
FOR IMMEDIATE RELEASE
Squaw Valley, CA – December 1, 2009 –
Squaw Valley USA Ski Resort has partnered with Signature Parking LLC under a multi-year agreement to manage and operate a premium valet parking service starting with the upcoming 2009-10 ski season. The new service is scheduled to launch in mid December and will operate from 8am – 6pm daily throughout the ski season. Summertime hours are also being considered.
Signature Parking, a California based parking company was chosen to provide the service. The Signature Valet Parking crew will be outfitted with stylish Helly Hansen branded Ski Apparel to match the distinctive image of Squaw Valley and will operate from a curbside podium at the main entrance of the resort. Signs will direct arriving patrons to the valet drop-off located at the front driveway of the ski resort
“We’re excited to be offering this great new service for Squaw Valley patrons and to be associated with a First Class Organization like Squaw Valley Ski Corp” said Michael Holmstrom, founder and president of Signature Parking. “We expect the new service to be a big hit for those who value convenience and want to avoid the hassle of walking through the parking lot with heavy ski equipment” he added.
Squaw Valley began searching for a parking firm last year who could help them generate new revenue streams while also meeting their high standards of customer service. After a long bidding process, Signature Parking was chosen as the best company based on its proven experience in managing large, high volume venues and for its employees and owners commitment to providing superior customer service.
The new premium valet service coincides with the special 50/60 anniversary season at Squaw, marking 50 years since the Winter Olympics were last held at the resort and 60 years since its opening.
About Signature Parking
Signature Parking is a California based parking company specializing in valet, shuttle, and parking management solutions for the Hotel, Retail, Restaurant, Entertainment, and Healthcare Industries. With over 150 employees serving in multiple markets throughout the U.S., Signature Parking is recognized for providing its customers with unparalleled customer service combined with value driven solutions.
About Squaw Valley USA
The Squaw Valley Ski Resort in Olympic Valley, California, is one of the largest and most high-concept ski areas in the United States, and was the site of the 1960 Winter Olympics. It is the second-largest ski area at Lake Tahoe (after Heavenly), boasting highly-advanced chairlifts (High speed quads and High speed six packs), as well as the only Funitel in the United States.
Press Release: New valet parking service available at Squaw Valley USA
Signature Parking has partnered with the Walnut Creek Downtown Business Association and the City of Walnut Creek to provide a Public Valet Service for visitors of Downtown Walnut Creek. The new Public Valet program will start on Friday November 20th, in time for the busy holiday shopping season. The program will incorporate several of our existing curbside locations at Il Fornaio and Ruth’s Chris Steakhouse alongside a new location at 1250 Locust St. (The Old Veterans Building Lot) located directly across from Century Theaters. The Fee for valet parking at the new Locust St. location will be $5 and all other participating locations throughout town will charge $7.
